Last week the world looked different - our decision at the time to broadcast the German Advertising Film Award ceremony on the evening of March 27th on Instagram TV has unfortunately become untenable. 

In order not to expose the jury, laudators and moderators, as well as those involved in the filming on location to any health risk, we have decided to postpone the awarding of the German Advertising Film Award indefinitely.
Also out of consideration for the fact that the economic uncertainty is hitting all players in our industry with full force, we do not want to stick to our original plans.

The German Advertising Film Award could thus fail to live up to its significance for the nominees. It should and will be awarded in such a way that both the timing and the framework are more coherent than is now possible.

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We wish you all the best for the coming weeks!
German Commercial Film Academy